Sam George: DStv subscribers to enjoy between 33% to 50% increased value
Ghanaian DStv subscribers are set to enjoy significantly improved service offerings following what the government describes as a major concession by MultiChoice Africa.
Minister for Communication, Digital Technology, and Innovations, Samuel Nartey George, has announced that MultiChoice Africa has committed to an “unprecedented increased value offer” specifically for the Ghanaian market.
The move comes after weeks of regulatory pressure and negotiations over DStv pricing in the country.
“MultiChoice Africa has committed to an unprecedented increase in value offer only in Ghana, which will result in Ghanaian DStv subscribers getting more services for less,” the Minister stated.
“Depending on the DStv package or bouquet you use, subscribers will get between 33% to 50% more value,” he added.
Under the new arrangement, subscribers on the Paddy bouquet will be upgraded to Access, while subscribers on the Access bouquet will automatically be upgraded to Family, and those on the Family bouquet will move up to Compact. Subscribers on Compact will be upgraded to Compact Plus, and those on Compact Plus will enjoy access to the Premium bouquet.
The Minister further explained that subscribers already on the Premium bouquet will not be left out — they will automatically be entered into a draw for a chance to win a fully paid trip to Dubai.
This arrangement will run for the next three months, after which the committee will reconvene to review the packages.
The announcement came at a press briefing scheduled for Monday, September 29, 2025, where the Minister officially presented the report of the stakeholder committee tasked with reviewing DStv’s pricing structure and operations in Ghana.
The committee, established by the National Communications Authority (NCA) on the Minister’s directive, began work on September 8, 2025. It was tasked with evaluating the fairness and commercial viability of DStv subscription fees, and addressing public concerns over affordability and service delivery.
The negotiations between the government and MultiChoice Ghana has been marked by tension, with the Minister repeatedly threatening regulatory action if price reductions were not implemented. MultiChoice, on the other hand, had resisted the push, citing operational and market challenges.
With this new value offering, the standoff appears to be easing, paving the way for a more collaborative relationship between the government and the satellite TV provider.
